Build a promo
This is an example of a promo I did a few years back for the start of the baseball season. It is a short example of how to animate and use audio:
If you'd like to make an animation like this, here's some quick hints on how:
After creating your layer (a text or picture), the key is having 3 position keyframes. 2 close to each other, and one at the end (the outpoint) of the layer.
Mine was the words "text layer", it was 3 seconds long, and had 3 keyframes. 1 at the start (0:00), 2 at the beginning (0:10) and 3 at the end (2:29). I like to have the 2nd keyframe no more than 15 frames from the first one to make it a quick effect. if I wanted it to go slower, I would move it further away. Maybe 20 or 30 keyframes from the first.
When I place these keyframes, I get the path in the window to look like this:
The last thing I did was add the motion effect blur by clicking and adding a check-mark. If I want to see it when I preview it, I need to click on the letter M with the shadow to enable the motion blur.
If you'd like to make a picture grow with a little style, then the 3 frame scale is the way to go. It's exactly like the slide, except you change the scale values instead of positions.
I always skip the first keyframe and work backwards on effects like these. Start out by setting the picture up for where you want it to finish.
Then, go to the end and set a scale keyframe. This is your 1st keyframe.
Then go somewhere about 10-15 keyframes into the layer, and scale it down so that it's not the same as the end, but you can still see what it is. This is now your 2nd keyframe.
Lastly, Go to 0:00 and set the scale to 0. This is your 3rd keyframe. Preview it and see if you like it. If something is growing to fast or too slow, adjust either how far apart the keyframes are or the values of the keyframes.
I added the motion blur for effect, but it's not really necessary.
This is just a few adjustments and a change of font style. Very easy, take a look:
I started with a font style called "Stencil". I chose a larger font size, and a bold style. I also typed my words with a center justification, also making sure that one was centered on top of the other.
A few (3 keyframes) to do this effect. Again, I went to where I wanted the picture to land (:10) and set it up. I used a 0 x -20 rotation, a scale size of 100 and position it where I liked it. I set keyframes for these 3 options.
Then I worked backwards again. I went to the start (0:00) and set the rotation back to 0 x +0.0. This was my 2nd keyframe for rotation.
Still at 0:00, I then increased the scale so that the words were getting larger and larger. I wanted to feel like I was zooming in between the two words. I changed the scale and position until I had just zoomed to words off the screen. These were the settings for my 2nd keyframes for scale and position. Remember, this is at 0:00 in the timeline.
I then went to the end of the layer (2:29) and changed the scale to 120. This would give it a slow grow after it lands. Here's the timeline after it's all done:
Again I added the motion blur effect, but again it's not really necessary.
This is just an effect added to a layer (pic, text, whatever). Very easy, take a look:
I used the Effect > Perspective > Basic 3D on this layer.
In the effect controls, at 0:00, I set a stopwatch keyframe for the swivel at 0 x + 0.0. Then, I moved to the end of the timeline and set a keyframe for swivel of 2 x +0.0.